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Shoppers can now browse for longer at the Ashford Designer Outlet which has introduced free parking after 6pm at weekends.
The Kimberley Way shopping centre, which is home to over 80 stores and restaurants, is open Monday - Saturday until 8pm.
Customers parking in the centre's lot usually pay £1 for up to four hours, or £10 for four or more hours.
It was previously free to park after 6pm Monday to Friday, but the new rules mean shoppers can park for free every evening, including weekends.
Centre manager David Maddison said: “Free parking in the evening reinforces what a great destination the outlet is for dining and shopping after work and in the evening.
"With over 80 designer and high street brands including French Connection, Jaeger and Ted Baker with year round savings of up to 60%, McArthurGlen Ashford is the perfect place to spend these wintery evenings.”
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