Published: 14:00, 01 July 2014 |
Updated: 19:27, 01 July 2014
Lingerie retailer La Senza has tumbled into administration for the second time in two years, putting 60 Kent jobs at risk.
The company has 55 stores across the UK employing 752 people, including five shops in Kent at Bluewater, Bromley, Canterbury, Maidstone and Tunbridge Wells.
Outlets will continue to trade as normal while administrators PwC seek a buyer.
The retailer’s parent company Marnixheath Limited blamed the move on “very difficult trading conditions” after acquiring the chain in 2012.
It closed more than 100 stores that year and was forced to make more than 1,300 redundancies.
The North American operations of La Senza and throughout the rest of the world remain unaffected by the actions in the UK.
Marnixheath also owns three frozen yoghurt outlets under the Pinkberry brand, which have also been placed in administration.
This includes a store in Bluewater, putting another 13 Kent jobs at risk.
PwC joint administrator Robert Moran said: “The challenging conditions in the UK high street are well documented.
“Like many other retailers, La Senza has been hit hard by the difficult economic environment and a slowdown in consumer spending.
“The administrators are continuing to trade the businesses as normal for the time being whilst discussions take place with interested parties in respect of a sale.
“We welcome any approaches to purchase all or part of the store portfolio.
“There are no immediate plans to close any stores and the administrators shall continue to assess the trading strategy over the coming days and weeks.
“Staff have been – and will continue to be paid for their work. The company and the administrators are making every effort to help staff at this difficult time.”
Every morning at 10am we play you an hour of tunes from the 90s. We call it, #WeLoveThe90s.
Play 'Say It' with Garry and Laura on kmfm Breakfast and you could win £1,000!
Wake up to kmfm Breakfast with Garry and Laura - it's Kent's alarm call.
A guide for your future. For year 11 students in Kent and Medway. Click here for the e-edition.
Education, Training & Childcare is a special supplement published by KM Media Group four times a year. Click here for latest e-edition.
This is a brand new online resource covering every aspect of owning and improving a home in Kent and Medway.
Get the latest food and drink news, recipes from some of the nation's top chefs plus updates from Kent's vineyards and breweries.
Search in your local area to find your perfect partner in Kent, with FreshStart Dating! PLUS, register for free!.
Neil Miller, Hever Castle head gardener is new gardening blogger.
Buy pictures that you've seen in a KM newspaper, or send in a picture and we will place it on our photo sales website so that you can purchase a super, unique gift.