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Wren Kitchens offers virtual reality design room at Maidstone store

By Chris Price

Many people have tried to design their perfect kitchen from the products seen in a showroom only to be disappointed when the different elements are fitted in their home.

Shoppers heading to a store in Maidstone may feel more confident with how the finished article will look like as they design their room using virtual reality.

Wren Kitchens is offering customers the chance to “try before you buy” as they select different layouts and materials in a VR room.

Shoppers at the Wren Kitchens store in Maidstone can look at kitchens using virtual reality
Shoppers at the Wren Kitchens store in Maidstone can look at kitchens using virtual reality

Shoppers wear a virtual reality headset and can move around the kitchen as they would at home, opening cabinets and positioning appliances.

Conor Laville, vice president of planner development at Wren, said: “It is essential that our customers are 100% happy with their choices, colours or layouts.

“Our Wren planning software combined with VR has made it possible to transport our customers into their designs, making it the best shopping experience for kitchens.”

Shoppers at the Wren Kitchens store in Maidstone can look at kitchens using virtual reality
Shoppers at the Wren Kitchens store in Maidstone can look at kitchens using virtual reality
Shoppers at the Wren Kitchens store in Maidstone can look at kitchens using virtual reality
Shoppers at the Wren Kitchens store in Maidstone can look at kitchens using virtual reality

The virtual reality technology is also on offer at its showrooms in Lakeside, Farnborough and Bristol Cribbs shopping centre.

It will come to its site in Tunbridge Wells and elsewhere in the country early next year.

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