Business upswing at Mr World venue at Kent Event Centre
Finalists in the Mr World
contest held at the Kent Event Centre, Detling, in
November, pictured with host Myleene Klass
by business editor Trevor Sturgess
Kent Event Centre, which hosted the first Mr World contest in
the UK for eight years, has seen an upswing in business.
During a week in which the Hop Farm Country Park at Paddock Wood
revealed it was in financial trouble and shutting its gates to the
public, the Detling complex reported that bookings for events,
conferences and exhibitions were well up on this time a year
Manager Alison Wallington said the Mr World contest last
November was "a huge coup for us".
Julia Morley, Mr World chairman and chief executive officer,
said: "We chose the Kent Event Centre because we loved the huge
amount of space available, enabling us to stage indoor and outdoor
activities all on one site. Alison and her team also impressed us
with their fantastic can-do attitude and professionalism."
While repeat bookings underpin the 2013 calendar, several new
events are being launched at the County Show venue.
Ms Wallington said businesses and event organisers were
demanding choice, flexibility and value for money.
"We will host over 60 public events this year plus a range of
conferences, training courses and meetings. While there continues
to be pressure on budgets, organisers place a high priority on
getting value for money and that's where we score heavily.
"No other venue can offer the flexibility to cater for such a
diverse variety of functions. From large-scale Asian weddings to
property auctions, from baby and toddler shows to Christmas
parties, we really can provide whatever the customer wants."
Kent County Agricultural Society, which owns the 200-acre
showground, has injected around £1million into the 1,700 sq m Clive
Emson Conference Centre, and plans for a £4 million revamp of the
Kent Pavilion are in the pipeline. The site offers parking for