Advanced Selling, Price Negotiating and Presenting Skills  

This event is sponsored by Kent Business so just £37.00 + VAT per delegate (Usual price £125.00)

"We pitched the decision maker and won a £750,000 tender"

"Our biggest order ever! From the invitation to tender and quote writing through to the presentations I used elements of Mike’s training. I know the skills learnt in your courses were instrumental in our success. It was the first time I had started any presentation without telling the customer about us, how long we have been in business and what we do. Your courses really work."

Matt Fletcher, Managing Director, Fletcher Moorland Ltd

(A 24 hour Service and Repair company covering the complete range of Electronic & Electro-Mechanical Equipment)

Does it really deliver higher sales without additional effort or sales cost?

Mike Kingston’s sales masterclasses are amongst the highest attended 'advanced' sales courses in the UK today.

Over 18,400 salespeople, directors, partners, and business owners have participated in Mike Kingston's Chamber of Commerce and Business Link masterclasses during the past fifteen years – and many that attended over the years are from the same companies. Don’t take our word for how effective this masterclass is, read what this delegate, an experienced salesperson, said…

"Practical experience and common sense that works"

"Having attended similar training days with other providers over several years, it was refreshing to attend a course that was based on practical experience and common sense that works, rather than text book learning. Excellent course that I have already benefited from."

David Huxtable, Commercial Business Manager, Nationwide Building Society

Several of the important learning points in the masterclass

- How do you get your first customer meeting off to a positive start? And it’s not what most sales people think. Research has identified three essential steps you must take at the start of your first meeting to make the customer sit up and engage. An essential skill, especially when you get to meet a senior decision-maker

- The powerful, advanced questioning technique that switches customers into a ‘buying’ mind-set – creating a higher commitment to buy

- The incredibly simple, but perfect way, to overcome objections – that few sales people ever learn. Top salespeople use two, easy-to-apply, but powerful techniques that uncover real objections and involve the customer in resolving potential difficulties

- How to close with far greater success, without fear of rejection – based on the latest, surprising research findings. Traditional open and closed questioning techniques, cornerstones of professional selling, gain information but do little to encourage the customer to buy. Top salespeople use a subtle but powerful questioning technique that persuades more customers to buy

- Negotiation strategies practised by senior buyers - how to counter them and win, without giving the shop away. (Mike Kingston taught many senior buyers how to negotiate). You learn three powerful, no-risk, price negotiating techniques that help you to win the sale on your terms

- How you deliver a highly persuasive sales pitch or presentation that weakens even your strongest competitors. Top salespeople present their products or services in a unique customer focused way that wins attention and makes competitors appear lacklustre and risky

Derby company wins 27% more new customers

"After Mike's masterclass we completely changed our customer presentation and in the following four months our percentage win rate increased by 27% - and its still going up! A fantastic seminar that's boosted our income very quickly."

Phil Byrne , Director, The H2 Company

(A leading Midlands Marketing agency with blue-chip client base)

Mike Kingston, FInstSMM

Mike Kingston has been described as the most practical trainer in advanced selling and marketing techniques in the UK today. His masterclasses are based on 35 years’ selling and training experience with small, medium and blue chip companies.

"Credible to young blood and old dogs alike"

"Thank you very much for the sales masterclass you provided for my company in September. I personally found it very illuminating and instructive, with many tips and hints on improving success rates which I shall implement across our sales team. I have also had positive feedback from my salesmen on what you taught, that they hadn't previously considered. As a breed, salespeople rarely get the right training and too often think they know the best way. Your experience and background enabled you to present with credibility to young blood and old dogs alike. Thank you again for your contribution to improving our performance."

Mike O'Neill, Sales Director, Laurence, Scott & Electromotors Ltd

A global industry leader in power generation solutions for over 100 years

Who should attend?

The masterclass teaches essential and advanced skills for sales people and for anyone involved in selling, irrespective of experience or rank.  It has been presented to the sales teams of many hundreds of firms. They include companies in banking, insurance, professional services, consultancy, technology, engineering and manufacturing.

"I just wanted to let you know that I found your sales masterclass absolutely  brilliant. Thank you for such great content and insight. I am already putting what I learnt into action."

Stephen Penney, MD, Penney Electrical Ltd

Click here to book the masterclass on 14/02/2012…

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