Published: 17:11, 23 November 2010
Bungling council bosses in Dover posted a beautiful picture of the iconic White Cliffs on their site.
The only problem was it was the wrong cliffs!
Dover Town Council has now been forced to admit the cliffs pictured on its website weren't Dover's.
It comes after local photographer Ray Newsam spotted the error.
He studied the snap on the Dover council's home page and realised the cliffs pictured were, in fact, the Seven Sisters in Sussex - 76 miles away.
Town clerk Mike Webb confirmed Mr Newsam's suspicions.
"The web designers were asked to provide a photo of white cliffs, which they did," he said.
"Part of their remit was to keep costs to a minimum, therefore nothing with a copyright was used.
"This caused its own problems, since it was hard to find a copyright-free photo taken with a professional, high-definition camera.
"Other photos have since been sent in, but none of them reaches 'the highest level of definition' which the council requires.
"We would like people to send us a photo of the White Cliffs to the necessary standard for consideration of being used on the website," said Mr Webb.
Locals have now been invited to send in their own photos of the cliffs.
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