Published: 10:33, 17 July 2019
| Updated: 14:12, 17 July 2019
A petition calling on Disney to back down over its refusal to put a Spider-Man headstone at a four-year-old's grave has been signed by 100,000 people.
Little Ollie Jones died in December after a two year battle with leukodystrophy.
Days later Disney, which bought Marvel Entertainment for $4billion in 2009, denied the Jones' family wishes, saying it did not want to associate its characters with death.
Since then more than 100,000 people have signed a Change.org petition calling for a u-turn on the refusal.
After the refusal, Ollie's dad, Lloyd Jones, said: "I really wasn't expecting this. I felt sure Disney would allow it. Characters die in their films.
"I think this is all about money. Ollie's last holiday was at Disneyland. He loved Spider-Man and we had bought him all the toys.
"But now he has died and we won't be spending any more money, they don't care."
Speaking today, Ollie's uncle Jason Jones, said: "It's gone global, my brother Lloyd has been on TV in Asia and there are signatures from people in America, but there's been nothing else from Disney. They've been silent."
With the story reaching around the world, Spider-Man voice actor Yuri Lowenthal branded Disney's decision "unconscionable".
KM film critic Mike Shaw said the media giant's refusal was "petty" and "callous".
More by this authorLuke May