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Dame Kelly Holmes, Dina Asher-Smith and Tom Bosworth sign letter urging government to support London’s bid to host the 2029 World Athletics Championships

By Will Jennings

Kent’s double Olympic champion Dame Kelly Holmes has called on Prime Minister Sir Keir Starmer to back a bid to bring one of the world’s biggest sporting events back to the UK.

Pembury’s Athens 2004 800m and 1,500m gold medallist Holmes and Orpington’s 2019 world 200m champion Dina Asher-Smith are among the signatories in a powerful open letter calling on ministers to bring the World Athletics Championships to London in 2029.

Dame Kelly Holmes has put her support behind London’s bid for the 2029 World Athletics Championships. Picture: Matthew Walker
Dame Kelly Holmes has put her support behind London’s bid for the 2029 World Athletics Championships. Picture: Matthew Walker

Also joining the list of more than 100 supporters is Tonbridge racewalker Tom Bosworth, plus the likes of Sir Mo Farah, Keely Hodgkinson, Jonathan Edwards, Dame Jessica Ennis-Hill, Paula Radcliffe and Daley Thompson - a cross-generational group of sporting legends united in their belief that this is a rare opportunity to inspire the nation, foster unity and create a lasting legacy.

The involvement of the athletes lends additional support to the London 2029 campaign, spearheaded by Athletic Ventures - a collaboration between UK Athletics, London Marathon Events and the Great Run Company.

The bid outlines plans for a world-class championships at the London Stadium, calling for just one year of public funding in 2028, estimated at £45million, and projecting a national economic boost of over £400m.

“I’m delighted that these athletes have put their support behind this letter," said Jack Buckner, UK Athletics chief executive and co-founder of Athletic Ventures.

Dina Asher-Smith is a former world champion, winning 200m gold in 2019. Picture: @TeamGB
Dina Asher-Smith is a former world champion, winning 200m gold in 2019. Picture: @TeamGB

"It shows that athletes know more than anyone else the value of a major sporting event on home soil and what it means.

“We know what home support can achieve and when our greatest athletes from past and present are unified with one message, their call should not be ignored. This is a bid rooted in credibility and ambition.

“Bringing the World Athletics Championships to the UK will have a huge impact on an entire sport. Everything from the massive boost in participation for local athletics clubs to the opportunity for the south-east to host teams from across the world as they finalise their preparations in training camps.

“We have the chance to deliver a World Championships that lifts the nation, inspires the next generation and showcases Britain at its very best. We’re ready. Now we need the government to stand with us.

Tonbridge’s former Olympian race walker Tom Bosworth. Picture: Team England
Tonbridge’s former Olympian race walker Tom Bosworth. Picture: Team England

The 2029 bid process is due to commence this summer, with organisers urging ministers to commit in the coming weeks to secure the championships for the UK.

Great Britain won 10 athletics medals at last year's Paris Olympics, their best return in four decades. London's Diamond League meeting is established as the biggest in the world, while Birmingham will host next year's European Championships.

And to underline the sport's grassroots appeal, a record-breaking 1.1 million people have applied to run in next year's London Marathon.

“This is the moment to deliver something extraordinary,” said Hugh Brasher, event director of the London Marathon and co-founder of Athletic Ventures.

“London 2029 is not a risk; it’s about return on investment for the UK. Generations of athletes know the inspirational power of a home championships but this is about more than medals. It’s a vision for what this country can achieve.

“With government support in 2028, we will deliver the greatest World Championships yet: commercially robust, community powered and globally resonant. It is set to deliver more than £400m in economic and community impact across the UK. The time to act is now.”

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