Published: 00:01, 27 August 2014 |
Updated: 08:42, 27 August 2014
The sight of punters lined in front of TV screens at the bookies, gripping their betting slips on a Saturday afternoon, is a common one.
One of the nation’s biggest chains has been able to keep the public coming through their doors after a Kent firm upgraded its printing system across the country in time for the football season.
Maidstone-based Balreed rolled out 1,400 printers to more than 1,000 Betfred locations in a two and a half month window this summer.
The print technology firm will also maintain the new equipment, delivering replacement toners before they run out with its remote management systems.
The printers will help Betfred keep up with its rivals’ window displays.
Client Services director Graham Orr said: “One of Betfred’s strengths is their unique daily offer. These offers need to be printed and displayed in branches for customers within 30 minutes of opening and change frequently.
“As the football season approached, their previous supplier could no longer meet their needs so they turned to Balreed because of our managed service reputation.
“The rollout of 1,400 devices in such a tight timescale was a major challenge. Our dedicated specialist support team were key to the success of this project.”
Don't miss out, subscribe today. Keep up to date with our newsletters.
A guide for your future. For year 11 students in Kent and Medway. Click here for the e-edition.
Education, Training & Childcare is a special supplement published by KM Media Group four times a year. Click here for latest e-edition.
Get the latest food and drink news, recipes from some of the nation's top chefs plus updates from Kent's vineyards and breweries.
Search in your local area to find your perfect partner in Kent, with FreshStart Dating! PLUS, register for free!.
Find out what's going on in the garden, with Kent expert Lucy Hewett's weekly update.
Buy pictures that you've seen in a KM newspaper, or send in a picture and we will place it on our photo sales website so that you can purchase a super, unique gift.