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Maidstone United FC record profit of more than £200,000

Maidstone United have made a profit for the fifth year running.

Figures covering July 2016 to June 2017 show a profit of £211,736, with turnover up from £1.5 million to £1.7 million.

The latest figures further endorse United’s business model, which centres on revenue from their 3G pitch at the Gallagher Stadium.

Maidstone co-owners Terry Casey and Oliver Ash and chief executive Bill Williams Picture: Martin Apps
Maidstone co-owners Terry Casey and Oliver Ash and chief executive Bill Williams Picture: Martin Apps

Co-owner Oliver Ash said: “We are delighted with the results of our fifth season’s trading.

“It is no mean feat to be able to declare a fifth consecutive year of profitable operation in a business sector notorious for unsustainable business models.

“We will continue to be prudent in order to ensure the club is secure and self-sufficient for the foreseeable future.

“We see in these figures further evidence of the success of the 3G model, which has enabled the club to maintain an attractive football and social facility, which is appreciated by thousands of local people.”

The increased turnover reflects a rise in attendances and ticket prices following promotion to the National League, along with sponsorships, advertising and room hire.

"It is no mean feat to be able to declare a fifth consecutive year of profitable operation in a business sector notorious for unsustainable business models..." - Oliver Ash, Maidstone United

The budget was increased as Maidstone sought to stay in the National League but player and management wages still accounted for less than 30% of turnover.

All spare cash flow from profits and reserves has been reinvested in the Genco Stand project, which gave the club the 4,200 capacity required to play in the National League.

Further development is planned as Maidstone look to achieve their medium-term aim of a return to the Football League.

They were looking at what Ash described as a “very expensive project” to develop the south end of the ground, lifting capacity above 5,000, but now intend to develop the west side - currently flat standing - with an all-seater stand.

Ash said: “Our disadvantage with regard to other competing clubs is that our stadium has been built from scratch over six years.

“It is too small every time we push for promotion.

“We now need to build up cash resources even faster if we are to develop the stadium further in order to be eligible for promotion to the EFL.

“We now need more local companies to come on board, together with our existing business partners, and share the benefits of the positive image we have as a club and business.”

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