Emergency services came out in force following an incident in Deal High Street.
They were called out around midday today for what turned out to be a medical incident with the victim seriously ill.
Four ambulance vehicles, two vans and two cars were seen on that street.
Startled shoppers also saw a fire engine and two police cars around the corner in South Street.
A police spokesman told Kent Online this afternoon: "Kent Police were called to High Street, Deal, at 12.05pm following a report of a medical incident.
"South East Coast Ambulance Service are in attendance."
A SECAmb spokesman said: "WE were called at approximately 11.45am to reports a person had collapsed.
" Ambulance crews attended the scene and provided emergency treatment.
" The person has been taken to hospital in a life-threatening condition."
Kent Fire and Rescue Service says it was called to assist police and paramedics.