A digital marketing agency is offering a 50% profit share to its staff for the remainder of the year.

Folkestone -based Sleeping Giant Media says it hopes the scheme on offer to its 50 staff will encourage their hard work during what has already been a hugely challenging year.

It says since lockdown was introduced in March it has faced the loss of clients but also seen plenty of positives too - including record sales and project expansion.

CEO Luke Quilter explained: "We’ve had a good but challenging year , and like other businesses, we had to change things up to keep an eye on varying factors within the business.

"For example, we had to make some changes to the way we escalated salaries in the face of uncertainty, simply not knowing how things would develop over the months.

"Our focus for decision-making has always been making the business sustainable, knowing that this is beneficial to any and everyone involved within it.

"The team, across all of our departments, have worked ridiculously hard over the last six to seven months, and have really taken these changes in their stride, so we wanted to reward them as soon as it was financially feasible and we had more of an idea on what the future might hold for business all over the country.

"To say thank you, and to further encourage that hard work that has delivered us one of our best years on so many metrics, we have decided to do a 50% profit-share for the remainder of the year.

"We’re really excited about this, and so are the team, as it gives us something awesome to aim for and should give the team a nice financial bump for all their hard work, determination and focus that they’ve given during the strange year we’ve all experienced.”

Added MD Anthony Klokkou: "If this test period works out for everybody, it might be something we look to roll out in some guise in the future full time.

"As of yet, the immediate future is still unknown for many businesses, and therefore what this profit share will look like in terms of actual money is relatively unknown. Obviously, we have financial forecasts and if we achieve our plans, it looks like it will be a nice Christmas."

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