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Emotional support for teenagers at Little Mix concert in Kent

Excitable teenage girls attending next month’s Little Mix concert in Maidstone will be offered "emotional support" by volunteers as part of special plans drawn up by event chiefs.

Up to eight street pastors, Good Samaritans who help keep the town centre safe during busy periods, have been invited to help with fans’ welfare by organisers of the much-anticipated gig at the Kent Showground on Sunday, July 22.

Street pastors have been approached for support by event bosses at other concerts around the country, but it is thought to be the first time it has happened in the County Town.

Little Mix
Little Mix

Some 30,000 fans of the pop quartet, known as Mixers, are expected to flock to Detling next month to see the girl group, who made their name on ITV’s The X Factor before going on to become household names across the globe, selling millions of records.

Most recently they have enjoyed success with hits such as 'No More Sad Songs', 'Power' and 'Reggaeton Lento'.

The street pastors, who will receive a donation towards their work in exchange for their support at the event, will take on a number of responsibilities to assist event bosses on the night.

Rob Bradley, head of operations at Liz Hobbs Group, which is organising the event, said: “We have put together a welfare plan that involves a raft of things like security, lost and found and a medical team, and we were alerted that Maidstone has street pastors so invited them to be a link in that.

Maidstone’s street pastors, pictured right, have been asked to help with Little Mix fans’ welfare
Maidstone’s street pastors, pictured right, have been asked to help with Little Mix fans’ welfare

“They look after anyone who needs a bit of welfare in a public place, whether that’s someone who’s been separated from their party or if they’ve been stranded without a lift home.

"A Little Mix concert has an in-built vulnerability because fans are predominantly female and predominantly young.

“The demands for a Tom Jones sit-down concert is very different to a standing Little Mix gig, so we tailor our provision according to that.

"Little Mix by definition attracts teenage girls and the welfare of those who have had an excitable day is part of our responsibility as organisers."

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