Capstone Valley, hailed as Medway's green lung, is once under the threat of being concreted over for housing.
The Attwood farming family, who over the last decade have been embroiled in a series of bitter planning disputes with the council and residents, now want to build 750 homes on the beauty spot.
Agents on their behalf have asked for a scoping report to investigate.the environmental impact of such a development which could be seen as the first stage before submitting a formal application.
A controversial plan to build 450 homes on the Gibraltar Farm area of the valley has already been approved after a government inquiry upheld their appeal.
But the scheme has been put on hold because Medway councillors have refused permission for vital access roads.
This latest scheme is earmarked for a site off North Dane Way where the Attwoods own land for link roads.
The applicants are holding a consultation meeting at Lordswood Leisure Centre today (Thursday) to gauge public opinion.
In the past their proposals have sparked uproar with thousands signing petitions to stop the bulldozers moving on to the recreational park..
It has always been feared that after Gibraltar Farm was given the go ahead it would open the floodgates to develop parcels of open land across Medway.
Ward councillor David Wildey is among those vehemently opposed to the scheme.
He said : "The roads around are already congested. A further 750 homes on top of 450 would be not be substainable.
"They are saying people can walk or cycle, but frankly that's laughable."
In its master plan already presented to the council the Attwoods have said they would leave land aside for a school and community centre
On Bredhurst parish council's website page, it said:" It's very difficult so see how any alterations to the roads are going to positively impact the traffic in the area which is already more or less at a standstill in all areas leaving or entering (as the case may be) Walderslade/Lordswood at peak times. It will mean a likely minimum of 1500 extra cars and more likely getting on for 2,000 or more."